Brand Creation

Ma-Hé is an Indian restaurant with a twist - coastal Indian dishes from Kerala, Goa, Karnataka, Tamil Nadu and Andhra Pradesh that offer a fresh take on Indian cuisine, in a setting more akin to a chic bar than an Indian restaurant. With chefs flown in to work in the restaurant, locally sourced ingredients, and bespoke cocktails with an Indian twist, this is a culinary offering unlike any other in the north of the UK.

They approached B&B to help them roll out their brand across everything from their website to their menus and signage. Evolving their brand identity and providing guidance on everything from photography to social, we were able to play a key role in the realisation of this ambitious culinary project.

Ma-Hé is an Indian restaurant with a twist - coastal Indian dishes from Kerala, Goa, Karnataka, Tamil Nadu and Andhra Pradesh that offer a fresh take on Indian cuisine, in a setting more akin to a chic bar than an Indian restaurant. With chefs flown in to work in the restaurant, locally sourced ingredients, and bespoke cocktails with an Indian twist, this is a culinary offering unlike any other in the north of the UK.

They approached B&B to help them roll out their brand across everything from their website to their menus and signage. Evolving their brand identity and providing guidance on everything from photography to social, we were able to play a key role in the realisation of this ambitious culinary project.

We also took the opportunity to develop a clear tone of voice and a rich language that helped build a level of anticipation before customers even arrived.